Product and food photography is more than clean presentation to me. It is about seeing things differently and giving them character. I do not work by standard formulas. I develop perspectives that feel fresh and stay in mind. That is how images are created that make products tangible and tell stories.
I combine a strong photographic eye with a clear sense for light, composition and atmosphere. Whether food, objects or brand products, every project is reinterpreted individually. When precision matters, I master the classic approach as well. Clean, controlled and high quality. Always with a distinct point of view.
The result is visual content for brands, campaigns, editorials and digital platforms that feels authentic, confident and visually memorable.
Product photography is often predictable. This is where I do things differently.
I have always been fascinated by advertising and visual storytelling – by how images can shape emotion and desire. Thinking beyond the obvious and breaking the routine is what drives me. Creating visuals that feel bold, unexpected and alive is what I love most.
I do not just shoot products or food, I build stories around them. Every shape, texture and reflection becomes part of an experience that goes far beyond documentation. It is about turning still objects into something that moves people. Images that make you want to taste, touch, or own what you see.
With a strong sense for light, composition and emotion, I explore perspectives that brands often overlook. Every frame is built with purpose, combining clarity and atmosphere to turn simple products into strong visual identities.
You are not just getting product photos.
You are getting imagery that sells through feeling.
Curious about my product photography? Dive into visual worlds where products become stories.
Questions about a product shoot or collaboration Message me
What sets my product and food photography apart is that I do not work with standard formulas or predictable setups. I approach every product as a story, focusing on emotion, atmosphere and visual impact while maintaining precision, light control and high quality when it matters.
Product and food photography is suitable for a wide range of projects including brand campaigns, advertising, websites, e commerce, social media, editorial content, packaging, menus and lookbooks. It works for both small brands and larger companies that want to present their products in a strong, emotional and visually distinctive way.
My approach combines both. I work creatively to develop strong visual ideas, unique perspectives and emotional storytelling, while always keeping the commercial goal in mind. The result is imagery that feels distinctive and artistic, yet works clearly for brands, products and marketing purposes.
A product or food shoot starts with a clear understanding of the product, the brand and the goal of the images. We discuss mood, style and usage in advance, but the creative process often develops during the shoot itself. I focus on light, composition and detail to bring out character and atmosphere. After the shoot, the images are carefully selected and professionally edited to match the intended use such as web, campaigns or social media.
No, a detailed concept or moodboard is not required. It can be helpful, but it is not mandatory. Many ideas develop naturally during the process. Often the strongest visuals emerge through interaction with the product, light and space. I guide the creative direction and translate the brand or product feeling into images without overcomplicating the process.
You are welcome to be present during the shoot, but it is not required. You can also send me your products and I will take care of everything from setup to shooting and post production. I keep you informed throughout the process to ensure the result matches your expectations.
Yes, absolutely. I regularly work with restaurants, cafés and food brands. I can either shoot directly on location at your restaurant or create the visuals in a controlled studio setup, depending on what fits your concept best. The images can be used for websites, menus, social media and marketing to present your cuisine in an authentic and appealing way.
Product and food shoots can take place in different environments depending on the project. This includes studio setups, on location at restaurants, kitchens, production spaces or selected locations that fit the brand and product. The location is always chosen to best support the visual concept, light and atmosphere.
Yes. All images are created with multiple uses in mind. They are suitable for social media, campaigns, websites, e commerce, print and digital marketing. The visuals are delivered in formats that work across platforms while maintaining a consistent and high quality look.